United Airlines Stock Surges Despite Trading Volume Drop to 119th Rank
On March 24, 2025, united airlines holdings Inc. (UAL) saw a trading volume of $696 million, a 36.96% decrease from the previous day, ranking 119th in the day's stock market activity. The stock price rose by 7.15%, marking the second consecutive day of gains, with a total increase of 8.35% over the past two days.
United Airlines has announced significant changes to its co-branded credit cards with jpmorgan chase, which has driven investor interest. The airline has introduced new perks for cardholders, including airline and ride-share credits, Instacart+ memberships, and hotel-booking awards. These enhancements are aimed at making the cards more valuable despite the increased annual fees.
The annual fee for the United Club credit card has been raised from $525 to $695, while the United Club Business Card now carries the same $695 fee. Additionally, the fee for the United Explorer card has increased from $95 to $150, and the United Explorer Premium card's fee has risen from $250 to $350. These changes are part of United's strategy to align more closely with competitors and manage crowds in its lounges.
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United has also increased lounge membership fees. An individual membership will now cost $750 a year, up from $650, while a membership that includes access for up to two guests or one adult and children will cost $1,400. These fee increases come as United continues to renovate and add new lounges, aiming to better manage crowding and enhance the overall travel experience.
United's Chief Executive Scott kirby has acknowledged a slowdown in travel demand but remains optimistic about the company's future. The airline has seen record levels of co-branded card spending and expects this momentum to continue. The new card benefits will take effect immediately for existing cardholders, but fee increases will be phased in later this year.
