Trump Media Expands Financial Services with $250M Crypto ETF Suite

The $TRUMP token team has clarified that holders do not need to spend $300,000 to qualify for its “Dinner with President Trump” contest. The clarification came in response to community confusion over a leaderboard entry that some members misinterpreted as a spending threshold. The team emphasized that eligibility is determined solely by registered users on the official leaderboard, which ranks time-weighted $TRUMP balances over the course of the competition.

The team stated that the 220th-ranked participant held just over $400 worth of tokens, indicating that a modest holding is sufficient to participate. The leaderboard is available at trumpdinner.gettrumpmemes.com, and tokens from the cliff unlock and daily distributions will remain locked for an additional 90 days, extending past the competition period.

Trump Media and Technology Group is expanding its financial services with plans to launch a digital asset ETF suite. The company has partnered with Crypto.com and Yorkville America Digital to roll out a set of exchange-traded funds under the Truth.Fi brand. These funds will combine exposure to cryptocurrencies with equities tied to U.S.-focused sectors like energy. Trump Media plans to allocate up to $250 million in company capital toward this initiative, including a parallel offering of separately managed accounts anchored by a theme of digital investment aligned with domestic economic priorities.

The use of crypto tokens for campaign-style engagement suggests a broader shift in how digital assets are being deployed, not just as payments but as tools for identity and access. As projects blur the line between finance, fandom, and politics, the role of tokens is evolving. This move by Trump Media could influence the adoption of politically branded financial products, potentially attracting a specific investor demographic.