Roseville Welcomes DXL: Because Offering Big + Tall Men's Clothes That Fit Shouldn't Be Remarkable, But It Is

In the heart of Roseville, California, a new retail destination has emerged, catering to a long-neglected market segment: Destination XL (DXL), the leading integrated-commerce retailer specializing in Big + Tall men's clothing and shoes. The grand opening of the DXL store in Roseville marks the company's first new store opening of the fiscal year and its eighth within the past 12 months across the United States.

The new DXL store in Roseville offers a superior shopping experience, featuring styles exclusively found at DXL and, more importantly, sized to actually fit the Big + Tall guy perfectly. The store showcases all of the brands guests love, including Polo Ralph Lauren®, Reebok®, vineyard vines®, Columbia®, Levi's®, Nautica®, and more. The store also features DXL's new proprietary FiTMAPSM Sizing Technology, an innovative in-store digital scanning technology that captures 242 unique measurements and offers custom clothing options for all guys, and size recommendations across the variety of brands for a perfect fit every time.



"Roseville welcomes DXL because offering Big + Tall men's clothes that fit shouldn't be remarkable, but it is," said Harvey Kanter, President and Chief Executive Officer of DXL. "The Roseville DXL is not just a new store; it provides men with fashion that fits comfortably and looks great. Our mission is to ensure every Big + Tall guy can wear what he wants."

The Roseville store is set to open its doors on February 22, 2025, and will be located at 1232 Galleria Blvd, Roseville, CA 95678. The store's operating hours will be from 10:00 AM to 7:00 PM Monday through Saturday, and from 12:00 PM to 6:00 PM on Sunday.

DXL's expansion into Roseville is part of the company's ongoing growth strategy, which aims to increase accessibility, brand awareness, and market penetration. By opening new stores, DXL makes its products and services more accessible to a larger customer base, further establishing the company as a leading retailer in the Big + Tall market. The company's commitment to offering high-quality, well-fitting clothing for Big + Tall men, coupled with its innovative FiTMAP Sizing Technology, sets DXL apart from its competitors and ensures a superior shopping experience for its customers.

In conclusion, the grand opening of the DXL store in Roseville is a testament to the company's dedication to serving the underserved Big + Tall market and its commitment to providing customers with fashion that fits comfortably and looks great. As DXL continues to expand its reach, it solidifies its position as the go-to destination for Big + Tall men's clothing and shoes, offering a wide range of styles, exclusive brands, and custom sizing solutions tailored to the unique needs of its customers.